Come writers and critics
Who prophesize with your pen
And keep your eyes wide
The chance won't come again

Come mothers and fathers
Throughout the land
And don't criticize
What you can't understand
Your sons and your daughters
Are beyond your command
Your old road is
Rapidly agin'.
Please get out of the new one
If you can't lend your hand
For the times they are a-changin'.

Bob Dylan wrote this anthem in 1964 as a challenge to the political and social status quo. I am not sure that it didn’t also have to do with the wave of music that was forming and how it left youth feeling empowered.

Fast forward to 2006. There is a new wave of opportunity to feel empowered as tools like myspace and youtube enable anyone with a computer to garner an audience, influence masses and cater to niches. New media and citizen journalism is the new road.  Old media is rapidly aging, please get out of the way if you can't lend a hand.

The Wall Street Journal has identified its Moguls of New Media.  Steve Rubel from Micropersuasion writes,