You can probably tell by now that I love keeping up with the latest news in the digital revolution and the shifting paradigm in mass media. As technology continues to affect the way people consume media and the way business is done there will continue to be exciting news on the subject.
TheAlphaMarketer raised some pertinant questions with regards to the convergence of mass media and technology. I have often discussed the importance of traditional media embracing technology and new media channels. TheAlphaMarketer argued that technology companies are likely to adjust to the convergence trend better than traditional media outlets but warns that they should not succumb to the temptation to become the outlet.
The author expressed additional concerns that the "continuing assault upon YouTube to drop copyrighted material" could work against the media outlets who previously reaped the benefits of the video sharing site's naive purity and lack of controls.
AdHurl also examined the possible affects of the acquisitions of YouTube and MySpace by deep pockets and the subsequent change in demographics. Aside from the demographics shift, there could be some quality control and audience alienation issues as well.
According to WebMetricsGuru, the popular news mash-up site Digg is working on estimating it's value so it can be bought. I understand the need to seek out venture capital, but I fear being bought by some mainstream technology or media company will result in an inevitable flood of advertising which could alienate the site's media savvy users. Our on-line business guru also discussed the plunging newspaper subscriptions noting that this continuing trend could mean the death of traditional media in the very near future.
BrainBasedBusiness pointed to an emerging controversy regarding Google's ability to sustain it's creative business practices and by extension the company's success. I am interested to see how this story pans out but it sounds like the author of BrainBasedBusiness is hopeful.
TheAlphaMarketer raised some pertinant questions with regards to the convergence of mass media and technology. I have often discussed the importance of traditional media embracing technology and new media channels. TheAlphaMarketer argued that technology companies are likely to adjust to the convergence trend better than traditional media outlets but warns that they should not succumb to the temptation to become the outlet.
The author expressed additional concerns that the "continuing assault upon YouTube to drop copyrighted material" could work against the media outlets who previously reaped the benefits of the video sharing site's naive purity and lack of controls.
AdHurl also examined the possible affects of the acquisitions of YouTube and MySpace by deep pockets and the subsequent change in demographics. Aside from the demographics shift, there could be some quality control and audience alienation issues as well.
According to WebMetricsGuru, the popular news mash-up site Digg is working on estimating it's value so it can be bought. I understand the need to seek out venture capital, but I fear being bought by some mainstream technology or media company will result in an inevitable flood of advertising which could alienate the site's media savvy users. Our on-line business guru also discussed the plunging newspaper subscriptions noting that this continuing trend could mean the death of traditional media in the very near future.
BrainBasedBusiness pointed to an emerging controversy regarding Google's ability to sustain it's creative business practices and by extension the company's success. I am interested to see how this story pans out but it sounds like the author of BrainBasedBusiness is hopeful.
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