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Nov28
Know More Media: Mass media head bumping

Whether or not battle between traditional and new media is real or imagined,  the disruptions continue and the balance of power is not always tipped anyone's favor. In some cases, fear, poor strategy and greed are to blame, in others we can only blame natural evolution.

BizofShowBiz is perhaps one of the bestSTRUGGLE.JPG blogs to watch in order to stay current on the latest disruptions in the media. Recently the author discussed the holiday campaign from the Motion Picture Association of America (MPAA) and Recording Industry Association of America (RIAA) to educate people about the evils of piracy. Author Gary Bourgeault thinks the focus on "trying to reduce the number of pirated copies" rather than  providing better value to consumers is misguided to say the least. The author also suggested that the Hollywood labor unrest is unwarranted and simply a result of greedy union reps.

Still up for debate is how useful of the mashup phenomena is for those reading and seeking an alternative to traditional news mediums, as well as to the future of citizen journalism.  AListReview author Diane Ensey's questioned Digg's irrelivance after noticing Robert Scoble's post about the content becoming more generalized, but less useful for techies. I have noticed similar concerns on Newsvine as the site developers continue to improve usability.

Last week I drew you attention to the post on outsourced journalism by BPOTiger. This week, ThePublishingSpot author expressed his fear of this occurance. This is not the same as employing foreign correspondents or deploying parachute journalists, companies are outsourcing copyeditors and other editorial functions. My question is, even with the need to reduce costs, how can a newspaper justify outsourcing the local business section? Sounds like throwing the baby out with the bath water to me.

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