« Hal Halladay Live at the BlogWorld Expo | Main | ToySafety.org Lists 10 Worst Toys of 2007 »

Nov13
Black Friday Deals Disclosed Via Wal-Mart and Web
Black Friday, the day after Thanksgiving, is one of the biggest shopping days of the year for retailers in the United States. This day has substantial economic importance to retailers and is called Black Friday, because sales on this day traditionally put a retailer in the black for the year.

 

Each year, ads and leaks about the special deals on Black Friday seem to creep into our conscience earlier and earlier in the year. Wal-Mart Stores Inc. (WMT) is the world's largest retailer and a bellwether for the retail industry.

According to CNN Money,

“Wal-Mart is expected to officially release its Black Friday circular early next week, although it started unwrapping ‘holiday’ deals weeks ago.”

Major retailers like Wal-Mart, Target Corp. (TGT) and Best Buy Co., Inc. (BBY) are eagerly trying towalmart%20black%20friday.jpg grab holiday spending dollars as early as possible.  With gasoline prices soaring and housing and credit problems affecting many consumers, retailers are concerned about how much Americans will be willing to spend less on gifts in 2007.

Surveys by the retail federation indicate that holiday shopping is off to a slow start, with 71 percent of consumers having less than 10 percent of their shopping done thus far. Additionally, the trade group's surveys indicate consumer spending will rise only about 4 percent to $474.5 billion. This increase falls below the 10-year average of 4.8 percent annually and would be the slowest holiday sales growth since 2002.


Often the Black Friday ads for doorbuster deals are leaked and posted on websites that track Black Friday promotions.

"The fact that consumers are very eager to find out what's going to happen on Black Friday morning never changes," said Kathy Grannis, a spokesman for the National Retail Federation.

From ToledoBlade, 

“Wal-Mart, which has been blase about Black Friday ads in the past, took a new tack this year. It sent the private Web sites notices that it would sue if they disclosed the company's ads early. However, on Nov. 1, the nation's largest retailer announced it would offer holiday discounts three weeks in advance. It notified the private Web sites it would post its day-after-Thanksgiving specials next Monday on its Web site. ‘Their ads broke early last year and I think they felt that if they had a really good sale on Black Friday it would hurt their weekly sales leading up to that day,’ said Michael Brim, a California college student who runs the bfads.net Web site.”

I have never ventured out for the deals on Black Friday. It always seemed like a recipe for “black and blue” bruises to me.

Photo from MSNBC 2006 Robyn Beck / AFP via Getty Images file

related entries

recent entries


6 Comments


» Walmart Black Friday Ad Leaked from MarketingBlurb
It seems like every year the Walmart Black Friday ad is leaked early.  I think most people believe Walmart (NYSE: WMT) leaks it themselves, but perhaps that's not the case based on the legal threats sites like GottaDeal.com (who maintains... [Read More]

» Know More Media (Quick Link) Review from Know More Media
It’s been an interesting week recapping and recuperating from the BlogWorld Expo exhaustion…er…excitement. We have found time however, to get back into the groove with our buzz topics. How about a quick link rundown of this and las... [Read More]

» Thanksgiving: Let Tomorrow Worry About Itself from Know More Media
I have fond childhood memories of Thanksgiving. The family holding hands, everyone saying at least one thing they were thankful for – some getting dirty looks if they took too long to give thanks – eating entirely too much stuffing... [Read More]

I think walmart should have a class action law suit on false advertisement for the secret in store specials that they did not have Like the laptop for $388.00 and kitchen aid mixer $388.00 they did not hear about. How can they get away with this? I waited all night for nothing BS. Alycia

» Thanksgiving; Family Bonding, Airport Congestion, and Black Friday from BusinessKnowMoreMedia
After I turned 23 it seems each year passes faster than the last, and 2007 is no exception. Thanksgiving, my favorite holiday, is this Thursday. Following in quick succession we have Christmas and my birthday (my second favorite holiday).... [Read More]

» Hanukkah's Eight Crazy Nights Add Little to Retailer's Holiday Success from Know More Media
Tonight at sundown, marks the beginning of Hanukkah and for merchants, perhaps another opportunity to squeeze more holiday dollars from consumers. The Christmas holiday has become more of an exercise of consumer largesse than a religious celebration a... [Read More]

submit a trackback

TrackBack URL for this entry:

post a comment

Name, Email Address, and URL are not required fields.





Comment Preview

« Hal Halladay Live at the BlogWorld Expo | Main | ToySafety.org Lists 10 Worst Toys of 2007 »

Know More Media is an online publisher of business information and news. Our authors provide a broad spectrum of business knowledge, publishing their expertise on a continual basis.

Search Network:
Subscribe
What's this?

know more media network

View Network Map

Network Feed List (OPML)

Know More Media Network
Feed


we support unitus

PRWeb



Know More Media is a network of business related blogs.

Here are some current headlines from some of our business publications:

ProductivityGoal

CallCenterScript

AdHurl

TheBizofKnowledge

LandingTheDeal

CustomersAreAlways

HealthCareVox

WebMetricsGuru

TheInsurancePolicy

MarketingBlurb